TheraBreath™ Brand Expands Product Line with Deep Clean and Overnight Oral Rinses
EWING, N.J. – TheraBreath™ brand, the fastest-growing mouthwash brand in the U.S. among leading brands, announces two new additions to the oral care aisle: TheraBreath Deep Clean Oral Rinse and TheraBreath Overnight Oral Rinse. Both rinses offer dentist-formulated, alcohol-free, and dye-free solutions for oral health.
“These new rinses reflect our deep commitment to oral care. They are crafted from research and understanding of what our consumers truly need – effectiveness and a product that fits seamlessly into their daily lives”
TheraBreath Deep Clean Oral Rinse marks the brand’s debut with antiseptic benefits all while preserving their signature alcohol-free formula across their oral rinses. The new rinse effectively kills 99.9% of germs that cause bad breath, plaque, and gingivitis.* Coming in a new Fresh Mint flavor, Deep Clean provides a minty fresh taste.
Specially intended for nighttime use, TheraBreath Overnight Oral Rinse is an anticavity fluoride rinse that fights bad breath for 12 hours**. The rinse also helps to prevent cavities and strengthen enamel. Coming in a Chamomile Mint flavor, this unique flavor profile aligns well with bedtime routines.
“These new rinses reflect our deep commitment to oral care. They are crafted from research and understanding of what our consumers truly need – effectiveness and a product that fits seamlessly into their daily lives,” said Anthony Cirigliano, TheraBreath’s Lead Product Development Engineer.
TheraBreath’s products cater to a personalized approach to oral hygiene with each product offering specific benefits for a consumer’s individual needs. TheraBreath Deep Clean Oral Rinse and TheraBreath Overnight Oral Rinse are now available at retailers nationwide such as Walmart, Walgreens, and Target in addition to Amazon. For more information about TheraBreath products, please visit www.therabreath.com/pro.
*In laboratory testing
**When used as directed
About TheraBreath™:
In 2021, the TheraBreath brand was acquired by Church & Dwight Co., Inc., becoming the latest addition to its family of oral care products that include Waterpik® water flossers, ARM & HAMMER™ toothpaste, and Spinbrush™ toothbrushes. TheraBreath’s founder, Dr. Harold Katz created the oral care rinses at the California Breath Clinics over 30 years ago. TheraBreath products are revolutionary because they attack the germs that cause bad breath. TheraBreath has grown to have an extensive line of oral care products that include addressing issues such as gum health, teeth whitening, cavity prevention, and dry mouth symptoms.