Rocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business
Discover the vital relationship that will take your company from “What’s next?” to “We have liftoff!”
Visionaries have groundbreaking ideas. Integrators make those ideas a reality. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonald’s. It worked for Ford. It can work for you.
From the author of the bestselling Traction, Rocket Fuel details the integral roles of the Visionary and Integrator and explains how an effective relationship between the two can help your business thrive. Offering advice to help Visionary-minded and Integrator-minded individuals find one another, Rocket Fuel also features assessments so you’re able to determine whether you’re a Visionary or an Integrator.
Without an Integrator, a Visionary is far less likely to succeed long-term ,and realize the company’s ultimate goals—likewise, with no Visionary, an Integrator can’t rise to his or her full potential. When these two people come together to share their natural talents and innate skill sets, it’s like rocket fuel—they have the power to reach new heights for virtually any company or organization.
About the Author
Gino Wickmans passion is helping people get what they want from their businesses. To fulfill that passion, Wickman created the Entrepreneurial Operating System® (EOS), a holistic system that, when implemented in an organization, helps leaders run better businesses, get better control, have better life balance, and gain more tractionwith the entire organization advancing together as a healthy, functional, and cohesive team. Wickman spends most of his time as an EOS Implementer, working hands-on with the leadership teams of entrepreneurial companies to help them fully implement EOS in their organizations. He is the founder of EOS Worldwide, a growing organization of successful entrepreneurs from a variety of business backgrounds collaborating as certified EOS Implementers to help people throughout the world to experience all the organizational and personal benefits of implementing EOS. He also delivers workshops and keynote addresses.
Mark C. Winters is a seasoned professional with over 25 years of entrepreneurial leadership experience. His companies have ranged from raw startups originally drawn up on a napkin, to multi-billion-dollar global enterprises such as Procter & Gamble and British Petroleum. This diverse background enables him to identify and apply patterns of success for virtually any business scenario. Mark’s passion is helping entrepreneurs get what they want from their business. As a Certified EOS Implementer, he’s actively engaged in helping other entrepreneurs implement EOS in their own companies. His ability to connect and guide CEOs to achieve their desired results is highly respected. Mark is known for pursuing business opportunities related to technology and systems that enable the optimization of human/athletic performance, with a special interest in pattern recognition and scoring methodologies.
About the Author:
An entrepreneur since the age of 21, Gino has always had an obsession for learning what makes businesses and entrepreneurs thrive.
At 25, Gino took over the family business, which was deeply in debt and in need of help. After turning the company around and running it for seven years, he and his partners successfully sold the company.
Gino then set out to help entrepreneurs and leaders get what they want from their businesses.
Based on his years of real-word experience, Gino created the Entrepreneurial Operating System® (EOS®), a practical method for helping companies achieve greatness.
Gino has personally delivered more than 2,000 full-day sessions for more than 135 companies, helping them implement EOS. He is also the author of the award-winning, best-selling book Traction: Get a Grip on Your Business, which has sold over 1 million copies, as well as five other books in the Traction Library that have sold over 2 million copies.
Today Gino’s focus remains on helping entrepreneurs and leaders, maximize their freedom, creativity, and impact through teaching and speaking on the following topics:
ENTREPRENEURIAL LEAP — Gino’s passion project, focused on helping entrepreneurs-in-the-making, is packed with real-life stories and practical advice. Entrepreneurial Leap is a simple how-to manual to help you start a better start-up.
ROCKET FUEL — Rocket Fuel details the integral roles of the Visionary and Integrator™ and explains how an effective relationship between the two can thrive. When these two people come together to share their natural talents and innate skill sets, they have the power to reach new heights for virtually any company or organization.
EOS (ENTREPRENEURIAL OPERATING SYSTEM) — EOS is a set of simple concepts and practical tools used by more than 190,000 companies around the world to clarify, simplify, and achieve their vision.
THE EOS LIFE — You deserve to live your ideal life. As an entrepreneurial business leader, you already know how hard it can be just to create a non-ideal life. Now let Gino show you how to create the entrepreneurial life you always hoped and dreamed it could be.
THE 10 DISCIPLINES FOR MANAGING AND MAXIMIZING YOUR ENERGY — Each of these disciplines is fast, simple, and powerful. They will help you expand, focus, and manage your energy. Each one of them is fully customizable to you, because you are a unique individual.