Stephanie Frederich, CPSM
Since 2021
Active
SMPS Florida member
AEC marketing professional
Stephanie leads comprehensive proposal development and marketing coordination for H&H (Hardesty & Hanover), a prestigious infrastructure engineering firm with over 135 years of heritage designing complex bridges, movable structures, and transportation systems serving the built environment. As Senior Marketing Coordinator, she manages complete proposal processes from strategic positioning through submission, supporting an engineering legacy that includes iconic projects like the Sydney Harbor Bridge movable structure consultation and numerous award-winning bridge and highway designs across North America.
Her expertise spans proposal management, strategic business development coordination, presentation design, and marketing materials creation for transportation infrastructure projects including movable bridges, fixed bridges, highways, rail transit, and specialty structures. Stephanie brings specialized knowledge in fast-paced proposal environments, meticulous attention to detail, and the ability to translate complex engineering concepts into compelling marketing narratives that win competitive pursuits.
With over 15 years of professional marketing experience, she has built a distinguished career supporting architecture, engineering, and construction firms across Florida and beyond. Her comprehensive background includes significant tenure at Halff Associates, where she contributed to award-winning projects including the nationally recognized FAMU Way transportation corridor in Tallahassee, and at Mead & Hunt, where she supported aviation engineering marketing for airports throughout Florida and the Southeast region during her three-plus-year tenure.
Stephanie demonstrates exceptional professional leadership through her CPSM certification achievement and dedication to advancing marketing excellence across diverse AEC sectors. Her commitment to professional development reflects the high standards expected of marketing professionals supporting global infrastructure firms addressing transportation challenges, bridge safety, and sustainable mobility solutions.
Her diverse career foundation includes successful sales and client relationship management at Ferguson Enterprises, where she earned recognition as a top 10 salesperson in the competitive Southern California market on multiple occasions, demonstrating exceptional business development skills that translate directly into strategic proposal and client engagement capabilities. This sales excellence provides valuable perspective on competitive positioning and client needs assessment that enhances her proposal development approach.
Stephanie’s educational background includes comprehensive marketing studies at Arizona State University’s W.P. Carey School of Business combined with international business coursework at Prague University of Economics and Business, providing global business perspective that informs her understanding of international infrastructure projects and cross-cultural client engagement.
Her early career experience includes marketing and event coordination at Sub-Zero Freezer Company, where she generated the highest sales in her territory and earned “The Biggest Closer” recognition every quarter in 2008, creating marketing materials that increased showroom traffic by 20 percent and reducing advertising spending by $5,000 through strategic press placement and relationship building with magazine editors.
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