Mia Picardi, CPSM
Since 2019
Active
SMPS Connecticut member
AEC marketing professional
Mia drives comprehensive marketing strategy and proposal management for Perkins Eastman’s Stamford studio, a global architecture and design firm with over 1,100 employees across 26 studios worldwide. Since joining the firm in 2013, she has led full-cycle proposal development from research and strategy through desktop publishing, content creation, and production coordination, supporting project pursuits across multiple practice areas while developing specialized expertise in K-12 Education marketing.
Her marketing leadership encompasses lead identification, competitive intelligence, qualification package development, interview preparation, and strategic positioning for complex AEC pursuits. Mia brings extensive experience in market research, Adobe Creative Suite production, database management, and cross-functional team coordination with subconsultants and technical staff throughout Connecticut, New York, and New Jersey.
With over 12 years of dedicated AEC marketing experience, she combines her psychology and marketing educational foundation to understand client decision-making processes and craft compelling proposals that connect design solutions to human needs and community impact.
Mia demonstrates exceptional professional excellence through her CPSM certification achievement and active membership in SMPS Connecticut, one of the founding chapters established in 1982 as the Southern New England Chapter. Her CPSM credential reflects mastery of professional services marketing principles, business development strategy, and the specialized skills required for success in AEC marketing leadership.
Her involvement in the AEC marketing community reflects the collaborative, human-centered culture that defines Perkins Eastman’s approach to design and business development. As a CPSM-certified professional with specialized K-12 education sector expertise, Mia brings authentic understanding of how design impacts learning environments—informed by her hands-on experience working with young children in school programs and her perspective as a parent.
Mia contributes to Perkins Eastman’s firm-wide marketing excellence through leadership on the Big Data Committee, where she has spearheaded efforts to organize project data systems and created a sub-committee working with the Project Management group on streamlining information processes. Her educational background combining psychology and marketing from Roger Williams University provides unique insight into human behavior patterns and decision-making processes that inform effective proposal development, client engagement strategies, and competitive positioning.
Her career progression from commercial insurance marketing at Chubb to specialized AEC marketing demonstrates versatility and deep commitment to the architecture and planning industry.
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