Mary Ross, CPSM
Since 2024
Active
SMPS Tampa Bay member
AEC marketing professional
Mary combines strategic marketing insight with compelling written communications to advance business development for one of the AEC industry’s most respected multidisciplinary engineering firms. As a Senior Marketing Specialist at Walter P Moore, she supports a nationally recognized practice that has shaped America’s infrastructure since 1931, delivering structural, diagnostics, civil, traffic, parking, enclosure, and transportation engineering services across 24 U.S. offices and seven international locations.
Her expertise spans infrastructure, transportation, structural systems, sports and entertainment venues, healthcare facilities, and educational institutions. Mary brings specialized knowledge in proposal development, technical writing, marketing communications, and brand storytelling for complex engineering projects. With deep experience in the Tampa Bay market and broader Florida region, she supports projects ranging from Tampa International Airport’s ConRAC Facility to Raymond James Stadium renovations and University of South Florida initiatives.
Her background in communications and professional writing enables her to translate complex technical concepts into compelling narratives that resonate with clients, positioning Walter P Moore’s innovative engineering solutions for competitive advantage in demanding public and private sector markets.
Mary demonstrates exceptional professional leadership through her CPSM certification achievement, positioning herself among an elite group of fewer than 900 certified professionals nationwide in the AEC marketing field. Her certification represents mastery of the six Domains of Practice established by SMPS, covering marketing research, strategic planning, client and business development, proposal management, promotional activity, and team leadership.
As an active SMPS Tampa Bay member, Mary contributes to one of Florida’s most dynamic professional chapters, supporting networking events, educational programming, and professional development initiatives that benefit hundreds of AEC marketing professionals throughout the region. Her engagement with SMPS Tampa Bay reflects Walter P Moore’s commitment to advancing industry standards and supporting the next generation of AEC marketing leaders.
Mary’s professional writing expertise and communications background from James Madison University provide a strong foundation for her marketing leadership. Her ability to craft compelling narratives for complex infrastructure and engineering projects distinguishes her approach to business development, helping position Walter P Moore’s multidisciplinary capabilities across diverse market sectors including transportation, structural systems, sports venues, and institutional facilities.
Her commitment to professional excellence through CPSM certification and ongoing industry engagement demonstrates dedication to elevating AEC marketing standards across the Tampa Bay region and beyond.
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