Meet the certified marketers elevating the AEC industry
Kristin Kautz 3

Kristin Kautz, CPSM

CPSM since 2007
Certified Professional Services Marketers
Profile visits:
6
Share your CPSM credential
Share your professional achievement – copy this link to post anywhere
https://envzone.com/cpsm-professional/kristin-kautz/
Add to business cards, email signatures, or presentations
CPSM credentials
Professional expertise

Kristin leads artificial intelligence strategy and digital transformation for the architecture, engineering, and construction industry as Partner at JAM Idea Agency and AI strategist with Zweig Group. She specializes in AI education, change management, and strategic implementation through her signature Minds & Machines symposiums, AI in Action workshops, AI IQ Community, and comprehensive consulting services that help firms navigate both opportunities and challenges AI presents to the built environment.

Her expertise spans over 25 years in A/E/C marketing and business development, with deep specialization in AI integration, organizational structure development, policy and procedure creation, and strategic communications for technology adoption. Kristin brings comprehensive capabilities in proposal management, CRM strategy, digital marketing innovation, and transformational leadership that positions firms for competitive advantage in an AI-driven marketplace.

Known for her no-nonsense, high-energy approach, Kristin cuts through AI hype to deliver practical, industry-specific strategies that firms can implement immediately. Her techno-optimism and talent for making complex topics accessible inspire professionals to move past inertia and fear, embracing AI as a strategic driver of growth, efficiency, and client satisfaction. She provides customized AI training through LMS-ready courses, leadership symposiums, and hands-on workshops serving clients from small firms to large corporations across the United States.

Industry leadership

Kristin demonstrates exceptional professional leadership as a 2019 Fellow of SMPS (FSMPS), representing the highest level of achievement in A/E/C marketing and business development combined with pioneering thought leadership in artificial intelligence for the built environment. She has emerged as the industry’s most sought-after AI strategist, speaking at SMPS chapters locally, regionally, and nationally, plus Society for Design Administration (SDA), Project Mark, Chief Executive Network, Zweig Group, AIA, ACEC, NCSEA, Urban Land Institute, and multiple CEO cohorts.

Her groundbreaking Minds & Machines symposiums provide immersive two-day AI integration training that equips AEC leaders and managers with understanding, insight, and intelligence to identify and act upon AI opportunities within their organizations. These high-impact, hands-on learning experiences help emerging and current leaders stay at the forefront of the AI technological revolution. Kristin created the AI IQ Community and Digital Guerillas Group, providing year-round access to AI expertise, trusted information, and practical implementation frameworks.

At SMPS Houston, Kristin served in multiple board leadership positions and created the foundational SMPS 101 Membership Orientation program, sharing her insider secret: “You can’t just join. You have to sit on the Board.” Her leadership philosophy emphasizes active engagement and giving back to the profession that serves as a career-long resource.

Beyond SMPS, Kristin co-founded Hire AEC Direct as Chief Connection Officer, creating Texas’s dedicated job listing, referral, and search platform connecting the right people to the right jobs in the right AEC firms. Her entrepreneurial ventures demonstrate commitment to solving industry-wide challenges through innovation and strategic connection-building.

Kristin’s consulting work extends across the nation through partnerships with JAM Idea Agency and Zweig Group, where she develops AI First Steps frameworks, creates LMS-ready training courses updated annually to keep pace with AI’s rapid evolution, and delivers keynote presentations that inspire firms to think critically, act now, and stay ahead in the AI-driven business era.

Achievements:

  • FSMPS (Fellow, SMPS) designation – 2019 Class of Fellows
  • CPSM certification demonstrating mastery of professional services marketing
  • Creator of Minds & Machines AI symposiums for AEC industry leadership
  • Founder of AI IQ Community and Digital Guerillas Group
  • National AI strategist and keynote speaker for SMPS, SDA, AIA, ACEC, ULI, Zweig Group
  • AI and Strategy Consultant, Zweig Group (December 2023-present)
  • Partner, JAM Idea Agency specializing in AI in AEC (March 2022-present)
  • Co-founder and Chief Connection Officer, Hire AEC Direct
  • 25+ years of comprehensive A/E/C marketing excellence
  • SMPS Houston board leadership and SMPS 101 program creator
  • LMS-ready AI training course developer with annual content updates
  • Award-winning marketing director leading teams of 24+ professionals
  • Multiple SMPS Design Awards (Houston and National levels)
  • 40 Under 40 recognition for marketing excellence
  • Lean Six Sigma Yellow Belt certification
Connect
LinkedIn
CPSM certification is administered by the Society for Marketing Professional Services (SMPS). This profile is created to honor SMPS-certified professionals and complement the association’s mission of advancing professional services marketing. For official CPSM information, visit smps.org

Find more CPSM professionals

900+ certified marketers helping AEC firms grow
Search all profiles

New releases: Read in less than 10 mins

Edwin Olson, May Mobility's CEO

Shared AVs on the Road – May Mobility Is Changing the Way We Move

Fox Wade, CEO of Black Fox

From $35 in His Pocket to $82M in Government Contracts: Fox Wade’s Bold Leap

Dr. Wes Fisher, CEO of The Contracting Blueprint

Dr. Wes Fisher Says the Skills You Need for Government Contracts Are Simpler Than You Think

GM's CEOs over the years

GM’s Journey: From American Icon to Bankruptcy and Beyond

Curtis Wilson

From Inside Knowledge to $1.5M Wins: Curtis Wilson’s Government Contracting Success

Soldier's repairing task

The Warfighter’s Pipeline: Fixing Defense Tech’s Biggest Bottleneck

Tines founder

How One Manager’s Frustration with Endless Repetition Built Tines

Medical Training

When Every Second Counts: Military Medical Training That Saves Lives

consulting giants and AI

When AI Becomes the Consultant: What This Means for Traditional Firms