Krissa Szmyd, CPSM
Since 2023
Active
SMPS Colorado member
AEC marketing professional
Krissa leads comprehensive marketing and communications strategy for Galloway & Company, Inc., one of Colorado’s most respected full-service architecture, engineering, and survey firms serving clients since 1982. As Director of Marketing & Communications and Principal at this nationally recognized, locally preferred design firm based in Denver’s Tech Center, she drives integrated marketing initiatives, brand development, and strategic positioning across Galloway’s 10 office locations spanning Colorado, Utah, California, Georgia, Florida, and nationwide serving commercial, residential, industrial, municipal, and federal government sectors.
Her expertise spans AEC strategic marketing with specialized knowledge in multi-office marketing strategy development and implementation, public relations and promotional activities, proposal process oversight including capture planning and content management, brand management, and financial oversight of marketing budgets across distributed teams. Krissa brings comprehensive understanding of integrated design delivery gained through progressive experience supporting architecture, civil engineering, structural engineering, MEP engineering, land surveying, and commissioning disciplines under one collaborative roof.
With over 30 years of professional communications experience—including 20+ years dedicated to the architecture and engineering industry—Krissa has built a distinguished career characterized by strategic innovation, collaborative leadership, and unwavering commitment to advancing both firm excellence and professional community development. Her comprehensive knowledge of Galloway’s Full-Spectrum Approach™ enables effective marketing leadership for a firm that uniquely integrates all project disciplines and phases through daily cross-disciplinary interaction, creating collaborative value aligned with client success goals.
Krissa demonstrates exceptional professional leadership through her CPSM certification achievement and extensive engagement with SMPS Colorado and the Association for Proposal Management Professionals (APMP), contributing to professional development and industry advancement across the Mountain West region. Her dual membership reflects commitment to both strategic marketing excellence and proposal management best practices—essential competencies for effective AEC business development leadership.
As a thought leader in integrated marketing strategy, Krissa’s professional philosophy emphasizes that “effective communication is at the heart of all great marketing. It starts with actively listening to really understand a client, asking the right questions, and creating meaningful connections.” This approach drives her leadership across Galloway’s 10-office marketing operations, where she coordinates strategic planning with third-party consultants, shapes internal messaging including mission and vision statements, and contributes to core internal leadership groups guiding firm direction.
Beyond professional marketing achievements, Krissa demonstrates remarkable dedication to community service and team building through active participation in Galloway Gives initiatives and volunteer activities including the Volunteer for Outdoor Colorado (VOC) Shanahan Trail building project in Boulder. Her documented enthusiasm for team engagement—”Had a ton of fun with my Galloway & Company, Inc. team at the VOC event building out the Shanahan Trail in Boulder!”—reflects values of service, environmental stewardship, and collaborative culture that extend professional marketing expertise into meaningful community contribution.
Krissa’s leadership extends to national workplace culture recognition, with Galloway achieving five consecutive years as a Denver Business Journal “Best Place to Work” in the Giant Company category (including 2024 recognition) and four consecutive years as Top Workplaces USA (2021-2024). These achievements reflect organizational culture excellence that Krissa actively promotes through internal communications, employee engagement initiatives, and strategic messaging emphasizing trust in leadership, shared vision, professional growth opportunities, and supportive team environment.
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