Julie Trowbridge, CPSM
Since NA
Active
SMPS Atlanta member
AEC marketing professional
Julie leads strategic client account management for Jacobs’ Southeast transportation practice, where she supports one of the world’s most recognized infrastructure consulting firms. As Client Account Partner, she drives business development and client relationship strategies for transportation projects across Georgia, Tennessee, and the broader Southeast region, focusing on state department of transportation partnerships and major infrastructure initiatives.
Her expertise centers on transportation infrastructure marketing, with specialized knowledge in state agency partnerships, design-build delivery, general engineering consulting, and construction engineering inspection services. Julie brings deep understanding of public sector procurement, state DOT client relationships, and the complex technical requirements of transportation infrastructure projects serving highways, bridges, and multimodal systems.
With over 30 years of experience in the AEC industry, she has built a distinguished career supporting major transportation infrastructure programs. Her comprehensive knowledge of transportation markets enables effective strategic positioning for Jacobs’ capabilities in this critical infrastructure sector.
Julie demonstrates exceptional leadership in advancing AEC marketing excellence through sustained contributions to SMPS Atlanta, one of the nation’s premier SMPS chapters. Her dedication to professional development is evidenced through multiple leadership roles that have shaped the chapter’s educational programming for over a decade.
As Professional Development Committee Contact for SMPS Atlanta, Julie coordinates the Boot Camp educational series covering SMPS’s Six Domains of Practice, including market research, marketing planning, client development, proposals, promotional activities, and organizational management. Her leadership ensures Atlanta’s AEC marketers receive comprehensive training across all critical competency areas.
Julie also serves as the primary contact for SMPS Atlanta’s CPSM Study Group, providing guidance and coordination for marketing professionals pursuing certification. This mentoring role reflects her commitment to elevating professional standards throughout the Atlanta AEC community. Her sustained engagement includes facilitating Market Exchange roundtables, members-only forums where practitioners share experiences and support each other’s professional growth.
Recognized with the 2011 SMPS Atlanta Pacesetter Award, Julie exemplifies the consummate AEC marketer and business developer through achievements that advance both individual careers and the broader profession.
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