Janet Brooks 3

Janet Brooks, CPSM

CPSM since 2008
Certified Professional Services Marketers
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CPSM credentials
Professional expertise

Janet brings over four decades of comprehensive experience to the architecture, engineering, and construction industry, with specialized expertise in business development, strategic marketing, and corporate communications. Throughout her distinguished career, she has held leadership positions spanning major engineering and construction firms, architecture and design practices, and construction management organizations serving both public and private sector markets.

Her expertise encompasses business strategy development, proposal management, client relationship cultivation, and team leadership across multiple AEC sectors including commercial construction, institutional projects, infrastructure development, and civic facilities. Janet’s deep understanding of the construction industry stems from extensive experience with global engineering firms, regional design practices, and nationally recognized construction companies.

Based in Charlotte, North Carolina, Janet serves as a strategic advisor and thought leader in the AEC marketing profession. Her 40+ year career progression demonstrates sustained excellence in positioning firms for competitive advantage, developing high-performing marketing teams, and building lasting client partnerships that drive organizational growth.

Industry leadership

Janet exemplifies exceptional professional leadership through her remarkable dual achievement of CPSM certification (earned 2008) and FSMPS designation (Fellow, Society for Marketing Professional Services, earned 2021), representing the highest honors in AEC marketing. Her FSMPS fellowship recognizes sustained contributions to advancing the profession and mentoring emerging marketing leaders throughout the industry.

Janet’s national leadership service includes serving as an SMPS Foundation Board of Trustees member from 2021-2023, where she helped guide the foundation’s mission to advance AEC marketing education and professional development programs. Her trustee service provided strategic oversight for scholarship programs, research initiatives, and educational resources benefiting thousands of AEC marketing professionals nationwide.

At the chapter level, Janet was honored as SMPS Charlotte’s 2024 Member of the Year, the chapter’s most prestigious recognition for outstanding contributions to the local AEC marketing community. Her chapter leadership has included organizing professional development programs and fostering mentorship opportunities that strengthen Charlotte’s AEC marketing profession.

Janet has been recognized with multiple prestigious honors including the Charlotte ATHENA Leadership Award (2022 honoree), Charlotte Business Journal’s 50 Most Dynamic Women Award, Charlotte’s 2022 Woman of Influence in Marketing/Communications, and the CPNI Collins Cooper Community Service Award for Excellence in Community Service & Education. Her community leadership extends beyond professional organizations through active engagement with CREW Charlotte, the Construction Professionals Network of North Carolina, and community service initiatives supporting women in construction.

Her commitment to professional development is demonstrated through continued education including contract management certification from UC Irvine’s SMPS University program, Construction Health and Safety Technician (CHST) certification, and participation in CREW Charlotte’s Authentic Leadership Program.

Achievements:

  • FSMPS designation (Fellow, Society for Marketing Professional Services)
  • CPSM certification since 2008 demonstrating 16+ years of continued professional excellence
  • SMPS Foundation Board of Trustees member (2021-2023) providing national leadership
  • SMPS Charlotte 2024 Member of the Year – chapter’s highest honor
  • Charlotte ATHENA Leadership Award Honoree (2022) recognizing community impact
  • 50 Most Dynamic Women Award from Charlotte Media Group
  • 2022 Woman of Influence, Marketing/Communications Professional
  • CPNI Collins Cooper Community Service Award for Excellence
  • 40+ years of comprehensive AEC industry experience spanning construction, design, and engineering
  • Leadership roles at global engineering firms, regional architecture practices, and national construction companies
  • CREW Charlotte Authentic Leadership Program participant (2021-2022)
  • Construction Health and Safety Technician (CHST) certification
  • UC Irvine contract management certification through SMPS University
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CPSM certification is administered by the Society for Marketing Professional Services (SMPS). This profile is created to honor SMPS-certified professionals and complement the association’s mission of advancing professional services marketing. For official CPSM information, visit smps.org

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