Deserae Dinger, CPSM
Since 2018
Active
SMPS Columbus/Northeast Ohio member
AEC marketing professional
Deserae leads marketing initiatives for Burgess & Niple, a nationally recognized engineering and architecture firm founded in 1912, where she supports a 450-person practice spanning 27 offices in 12 states and the District of Columbia. As Marketing Manager and Active Transportation Co-Champion, she drives comprehensive proposal management and business development strategies for the firm’s diverse infrastructure solutions, including transportation, utility infrastructure, architecture, and environmental services serving federal, state, and local government clients across the nation.
Her expertise encompasses transportation infrastructure projects, active transportation planning, utility design, and environmental services marketing. Deserae brings specialized knowledge in competitive proposal development, business development strategy, and CRM database management. With over 18 years of AEC industry experience, including nearly 12 years with DKS Associates as Northern California Marketing Manager, she has successfully managed over 1,000 competitive proposal efforts ranging from $30,000 to $6 million projects.
Her comprehensive understanding of transportation planning, traffic engineering, and multimodal design enables effective marketing support for complex projects throughout Ohio and nationally, helping position Burgess & Niple’s practical infrastructure solutions for competitive advantage in public sector markets.
Deserae demonstrates exceptional professional leadership through her CPSM certification achievement earned in the 2019-2020 certification class, representing her commitment to mastering the specialized skills required for professional services marketing excellence. Her unique dual role as Marketing Manager and Active Transportation Co-Champion at Burgess & Niple reflects the firm’s forward-thinking approach to sustainable transportation solutions, where she advocates for bicycle and pedestrian infrastructure projects across Ohio and beyond.
As Active Transportation Co-Champion, Deserae works to advance Ohio’s Safe Routes to School (SRTS) programs, pedestrian safety initiatives, and multimodal transportation solutions that make communities more accessible and sustainable. Her marketing leadership supports Burgess & Niple’s significant work in active transportation, including Ohio DOT’s first Statewide Bicycle & Pedestrian Design Task Order, Downtown Columbus multimodal enhancements, and pedestrian safety improvement programs across eight major Ohio cities.
Deserae’s extensive background includes nearly 12 years with DKS Associates, where she advanced from Marketing and Production Coordinator to Northern California Marketing Manager, overseeing business development for multiple offices and managing large multi-disciplinary proposal teams for government agencies. Her experience establishing formal debrief processes, conducting strategic storyboard sessions, and managing direct reports demonstrates sustained leadership in proposal excellence and team development.
With expertise spanning proposal management, interview preparation strategy, technical editing, and desktop publishing, Deserae brings comprehensive marketing operations knowledge that strengthens both individual project pursuits and organizational marketing effectiveness throughout the AEC industry.
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