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David Santana 3

David Santana, CPSM

CPSM since NA
Certified Professional Services Marketers
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Professional expertise

David leads marketing and business development strategy for Geosyntec Consultants, a global consulting and engineering firm with 2,600+ professionals serving clients across environmental, natural resources, and civil infrastructure challenges. As Senior Marketing Specialist, he supports strategic communications, proposal development, and business development initiatives for a firm operating from 130+ offices worldwide, including locations throughout the United States, Canada, United Kingdom, Ireland, Sweden, Spain, Finland, United Arab Emirates, Saudi Arabia, and Australia.

His expertise spans multiple environmental and infrastructure sectors including water and natural resources, coastal and waterfront engineering, environmental site assessment and remediation, geotechnical engineering, infrastructure design, waste management, air quality, and climate resiliency. David brings specialized knowledge in marketing for engineering and environmental consulting serving public and private sector clients throughout California and beyond.

With a decade of AEC industry experience, he has held progressive marketing roles at nationally recognized firms including SGPA Architecture and Planning, T.Y. Lin International (TYLin), and Randall Lamb Associates. His career began in San Diego’s architecture and engineering sector, where he developed comprehensive marketing expertise supporting firms specializing in mixed-use, retail, education, healthcare, senior living, and civic projects. He earned his Bachelor of Arts in Product Design & Material Studies from the University of Oregon (2010-2014), where he distinguished himself through academic excellence and leadership as risk manager of Phi Delta Theta fraternity and earned Eagle Scout recognition.

Industry leadership

David demonstrates professional leadership through his CPSM certification achievement and commitment to marketing excellence in environmental and infrastructure consulting. His dedication to continuous professional development reflects the high standards of Geosyntec’s employee-owned, practitioner-led culture that values collaboration, inclusion, innovation, safety, and passion for excellence.

Throughout his career, David has built a reputation for going above and beyond expectations in marketing strategy and execution. His university professor described him as someone who “exceeded far beyond expectations” on marketing projects, creating prototypes complete with instructions, packaging, and ready-to-print advertisements while developing high-quality strategic marketing plans. Peers consistently recognized David as someone who “went above and beyond what was necessary, staying on top of obligations early in the process” and being “communicable, great to work with, and a great asset to the team.”

As a bilingual professional fluent in both English and Spanish, David brings valuable multicultural communication capabilities to his marketing leadership. His background in product design combined with marketing expertise enables him to effectively communicate complex technical concepts across diverse audiences and stakeholder groups. This unique skill set supports Geosyntec’s mission of providing best-value solutions to environmental and infrastructure challenges worldwide.

David’s marketing leadership supports Geosyntec’s reputation as a global leader in environmental consulting, helping communicate the firm’s capabilities in contaminated site remediation, water resources management, coastal resiliency, geotechnical engineering, and climate adaptation to clients across industries, municipalities, and government agencies.

Achievements:

  • CPSM certification demonstrating mastery of professional services marketing
  • Senior-level marketing leadership for global environmental consulting firm (2,600+ professionals)
  • 10+ years of comprehensive AEC marketing and business development experience
  • Bilingual communication capabilities (English and Spanish)
  • Experience supporting nationally recognized architecture, engineering, and construction firms
  • Bachelor’s degree in Product Design & Material Studies from University of Oregon
  • Eagle Scout recognition demonstrating leadership and community service commitment
  • Recognized for exceptional teamwork, collaboration, and exceeding performance standards
  • Marketing expertise across environmental, infrastructure, and built environment sectors
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CPSM certification is administered by the Society for Marketing Professional Services (SMPS). This profile is created to honor SMPS-certified professionals and complement the association’s mission of advancing professional services marketing. For official CPSM information, visit smps.org

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