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Damion Morris 3

Damion Morris, CPSM

CPSM since 2018
Certified Professional Services Marketers
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Professional expertise

Damion leads marketing strategy and communications for PCL Construction’s California Buildings District, the largest and fastest-growing region within one of North America’s premier general contractors with more than $11 billion in annual revenue and 4,000+ employees. As Marketing and Communications Manager, he oversees strategic and tactical marketing activities, leads award-winning teams, and guides billion-dollar pursuits for PCL’s most significant California infrastructure and commercial building projects.

His extensive expertise spans marketing strategy development, proposal management, executive communications, and team leadership with specialized knowledge in translating complex construction pursuits into compelling narratives. Damion brings exceptional capability to build cultures of mentorship and excellence while helping leaders and marketers communicate with clarity, depth, and authenticity. He is recognized for turning high-pressure environments into opportunities for creative storytelling and strategic thinking.

With more than 14 years of AEC industry experience, Damion has contributed to marketing excellence throughout his progressive career from proposal coordination to senior marketing leadership. His comprehensive understanding of construction marketing, coupled with his dynamic speaking ability and podcast hosting experience, enables him to influence marketing professionals across North America while delivering measurable results for transformative infrastructure and commercial building projects throughout California.

Industry leadership

Damion demonstrates exceptional professional leadership through his CPSM certification, 2025 Leonardo Award recognition, and transformative contributions to the AEC marketing profession at local, regional, and national levels. In 2025, he received the prestigious Leonardo Award from SMPS Los Angeles—bestowed annually to marketing professionals who embody the character and spirit of Leonardo da Vinci as visionaries among their peers—recognizing his transformative leadership and lasting impact on the profession.

His distinguished SMPS service includes serving as the youngest-ever President of SMPS Los Angeles (2019-2021), where he emphasized inclusion, visibility, and growth for emerging professionals. Currently, Damion serves on multiple national leadership teams including SMPS Pacific Regional Conference Board, Amplify AEC 2025 Program Chair, and The Pinnacle Experience Planning Advisory Committee. His sustained chapter, regional, and national engagement reflects his commitment to elevating the entire AEC marketing profession.

As co-host of the PSM Show, one of the AEC industry’s leading marketing podcasts with thousands of monthly listeners, Damion explores leadership, marketing evolution, and professional growth through conversations with industry thought leaders. The podcast’s influence extends across North America, helping marketers reimagine their approach to strategy, creativity, and authentic communication. He is also a sought-after keynote speaker delivering high-energy presentations at conferences nationwide, including signature talks on “The Twelve Powers of a Marketing Leader” and “The Power of Inquiry: How Asking the Right Questions Fuels Growth.”

Damion’s thought leadership extends to Marketer magazine where he serves as contributor, sharing insights on marketing strategy, leadership development, and professional excellence. His pioneering training programs have been adopted across North America, and he has established industry-standard processes in proposal strategy and communications that benefit marketing teams throughout the construction industry.

His leadership philosophy centers on authenticity, clarity, and human connection—believing that strategy is most powerful when it’s human, that real leadership begins with authenticity, and that laughter in high-stakes rooms is an underutilized leadership skill. Damion’s background includes pre-engineering high school education and a Bachelor of Science in Marketing & Management from Canisius University (Buffalo, New York), combined with extensive professional development through SMPS leadership programs.

Achievements:

  • CPSM certification demonstrating mastery of professional services marketing
  • 2025 Leonardo Award recipient for transformative leadership and industry impact
  • Youngest-ever President of SMPS Los Angeles (2019-2021)
  • Program Chair, Amplify AEC 2025 national conference
  • Co-host of PSM Show podcast (thousands of monthly listeners)
  • SMPS Pacific Regional Conference Board Member
  • The Pinnacle Experience Planning Advisory Committee member
  • Sought-after keynote speaker at national conferences
  • Marketer magazine contributor
  • 14+ years of comprehensive AEC marketing and communications experience
  • Marketing leadership for $1B+ annual revenue region
  • Bachelor of Science degree in Marketing & Management from Canisius University
  • Pioneer of training programs adopted across North America
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CPSM certification is administered by the Society for Marketing Professional Services (SMPS). This profile is created to honor SMPS-certified professionals and complement the association’s mission of advancing professional services marketing. For official CPSM information, visit smps.org

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