Brittany Cooksey 3

Brittany Cooksey, CPSM

CPSM since 2022
Certified Professional Services Marketers
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CPSM credentials
Professional expertise

Brittany leads comprehensive marketing strategy for AST (Automated Systems of Tacoma), a pioneering pharmaceutical manufacturing technology company specializing in advanced aseptic filling and closing systems for sterile injectable applications. As Marketing Manager, she drives brand positioning, digital marketing, and client engagement for AST’s innovative pharmaceutical equipment serving drug development, biologics manufacturing, cell and gene therapy, and compounding pharmacy markets worldwide.

Her expertise spans pharmaceutical manufacturing technology, biotechnology equipment, life sciences marketing, and medical device communications serving pharmaceutical manufacturers, contract development and manufacturing organizations (CDMOs), and biopharmaceutical companies globally. Brittany brings specialized knowledge in HubSpot marketing automation, inbound marketing strategy, digital content development, and technical product marketing for highly regulated industries.

With over 7 years at AST progressing from Sales and Marketing Coordinator through Media Marketing Manager to Marketing Manager, she has developed deep expertise in pharmaceutical equipment marketing and life sciences industry dynamics. Her unique background includes Master of Music degree in Viola Performance from Texas Tech University, bringing creative problem-solving capabilities and disciplined project management skills honed through years of musical training and performance. This distinctive foundation enhances her ability to craft compelling narratives about complex technical solutions and coordinate multi-faceted marketing initiatives for specialized pharmaceutical manufacturing equipment.

Industry leadership

Brittany demonstrates exceptional professional leadership through her CPSM certification achievement and specialized expertise in pharmaceutical manufacturing technology marketing—a niche sector requiring sophisticated understanding of FDA regulations, cGMP requirements, and sterile processing standards. Her certification reflects commitment to professional excellence in marketing complex technical solutions to highly regulated pharmaceutical and biotechnology industries.

As Marketing Manager at AST, Brittany champions digital marketing transformation and HubSpot marketing automation for a company with over 60 years of pharmaceutical equipment manufacturing innovation. Her leadership encompasses brand strategy, content marketing, trade show coordination, and customer engagement for AST’s participation in major industry events including INTERPHEX, PDA conferences, and BIO International Convention. She supports marketing for groundbreaking aseptic fill-finish technologies including the revolutionary ASEPTiCell® system that transformed small batch pharmaceutical manufacturing.

Brittany’s career progression at AST demonstrates sustained professional growth from coordinator-level responsibilities to comprehensive marketing leadership managing all aspects of corporate marketing, social media, and customer communications. Her HubSpot Inbound Certification and HubSpot Marketing Hub expertise add sophisticated marketing automation capabilities valuable for complex B2B pharmaceutical equipment sales cycles.

Her unique educational background—transitioning from Master of Music performance training to pharmaceutical marketing leadership—demonstrates exceptional adaptability and creative thinking. This unconventional career path brings fresh perspectives to technical marketing, combining artistic creativity with analytical rigor. Brittany continues her passion for music as a freelance musician and private music instructor, demonstrating commitment to lifelong learning and multidisciplinary expertise that enhances her marketing leadership through enhanced presentation skills, disciplined practice, and creative problem-solving approaches.

Achievements:

  • CPSM certification demonstrating mastery of professional services marketing
  • 7+ years of pharmaceutical manufacturing technology marketing expertise
  • Marketing Manager for 60-year pharmaceutical equipment innovation leader
  • HubSpot Inbound Certification and Marketing Hub expertise
  • Specialized knowledge of FDA, cGMP, and aseptic processing marketing
  • Career progression from coordinator to marketing leadership at AST
  • Master of Music degree bringing creative problem-solving to technical marketing
  • Support for major industry events including INTERPHEX and BIO conventions
  • Digital transformation leadership for pharmaceutical equipment manufacturer
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CPSM certification is administered by the Society for Marketing Professional Services (SMPS). This profile is created to honor SMPS-certified professionals and complement the association’s mission of advancing professional services marketing. For official CPSM information, visit smps.org

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