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Alexia Reilly 3

Alexia Reilly, CPSM

CPSM since 2021
Certified Professional Services Marketers
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Professional expertise

Alexia leads comprehensive marketing strategies for Salas O’Brien’s specialized Technology & Acoustics practice, serving one of North America’s most dynamic and fastest-growing engineering firms. As Assistant Vice President & Director of Marketing, Technology & Acoustics, she develops strategic positioning, business development initiatives, and client engagement programs for a cutting-edge practice that encompasses acoustical design, audiovisual systems, electronic safety and security, and technology consulting across diverse industry sectors.

Her expertise spans technology infrastructure projects, acoustics design for educational and cultural facilities, audiovisual system integration, and advanced building technology solutions serving institutional, healthcare, higher education, and corporate clients throughout North America. Alexia brings specialized knowledge in marketing for specialized technical services, with deep experience in strategic messaging, proposal development, and brand positioning for engineering consulting practices.

With a foundation in graphic design and visual communications, Alexia began her career at prominent firms including Gensler, one of the world’s leading architecture and design firms. Her comprehensive understanding of design processes, combined with strategic marketing expertise, enables her to craft compelling narratives that showcase complex technical solutions and position Salas O’Brien’s technology and acoustics capabilities for competitive advantage in a rapidly evolving marketplace.

Industry leadership

Alexia demonstrates exceptional professional leadership through her CPSM certification achievement and progressive career advancement within one of the AEC industry’s most innovative and rapidly expanding engineering firms. Her leadership role encompasses marketing strategy for a specialized practice area that sits at the intersection of engineering excellence and emerging technology, requiring deep understanding of both technical capabilities and strategic market positioning.

As marketing leader for Salas O’Brien’s Technology & Acoustics division, Alexia contributes to the firm’s ambitious vision of becoming the most respected engineering firm in the world, as measured by clients and team members. Her marketing leadership supports an employee-owned firm that has appeared on the Inc. 5000 list of North America’s fastest-growing private companies for eleven consecutive years and consistently ranks among Engineering News-Record’s top firms.

Alexia’s career trajectory—from graphic designer to Marketing Specialist at global design leader Gensler, advancing through Marketing Manager and Director roles, to her current Assistant Vice President position—demonstrates sustained commitment to professional excellence and growth. Her unique background combining visual design expertise with strategic marketing leadership brings valuable cross-disciplinary perspective that enhances both individual capabilities and organizational marketing effectiveness.

Her work supports a practice area that grew significantly through strategic mergers with leading technology and acoustics firms including Idibri and K2, requiring marketing integration expertise and strategic positioning during periods of rapid organizational transformation.

Achievements:

  • CPSM certification demonstrating mastery of professional services marketing
  • Assistant Vice President leadership role at top-ranked engineering firm
  • Marketing leadership for specialized technology and acoustics practice
  • Career progression from graphic design to strategic marketing leadership
  • Experience with global design leader Gensler
  • Strategic marketing during multiple firm integrations and mergers
  • Expertise in positioning specialized technical services for diverse markets
  • Bachelor of Arts from University of San Diego
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CPSM certification is administered by the Society for Marketing Professional Services (SMPS). This profile is created to honor SMPS-certified professionals and complement the association’s mission of advancing professional services marketing. For official CPSM information, visit smps.org

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